question 3

The concept I found interesting was capturing attention which I think is the most important part when trying to give a speech persuade in a advertisement or anywhere because if you do not capture the attention of your listeners you are pretty much talking to yourself and the quality of your work will not have the effect it needs to have. Capturing voluntary attention is a lot easier then involuntary. A voluntary listener has personal reasons to be in tune with what you are saying. For example someone driving a ford will listen to a speech on a recall of ford with more attention then someone who does not have a car or not a ford. That makes the speakers job easier having that situation, but on the other hand the involuntary listener needs to be given a reason to why they should be listening which becomes the speakers duty to bring across that message. For example how they could potentially be a ford driver and might be interested in these issues.